MADE FOR MOMENTS

Your Story,
Etched In Time.

Premium timepieces and eyewear designed to celebrate milestones, memories and legacy.

TONGA SERIES

🇹🇴 YOU SOLD US OUT! ALL 1,000 TIMEPIECES!

Tongan fam, you’ve blown us away. Thank you for backing us and celebrating our culture with us. Your love and support mean more than you know. ❤️

After hundreds of emails and DMs, we’re reopening TONGA SERIES pre-orders for a limited time!

📦 Expected at our warehouse in January 2027.

Ofa lahi atu ❤️🇹🇴

The hype has been unreal!

Demand has been incredible! These are our last styles in stock, with very limited quantities remaining. Every W ZELEZNIAK timepiece is handcrafted. Quality takes time, so unfortunately once these styles have sold out, they won’t be restocked by Christmas. Get in fast, before they're gone!

heritage series

Our Story Began Generations Ago. Yours Starts Here.

In 1936, our great-grandfather Steve Watene made history as the first Māori captain of the New Zealand Kiwis, leaving behind a legacy built on sacrifice, courage and determination. Generations later, as brothers, Dallin and I have followed in his footsteps, carrying forward the values he lived by. The Heritage Series is our way of honouring those who came before us and inspiring those who come after.

Our family began the story. Now it's your turn to create your own legacy, one that will be treasured, remembered and passed down for generations to come.

REAL PEOPLE. REAL LEGACY.

LEARN MORE ABOUT W ZELEZNIAK

MORE THAN JUST A BRAND

Founded in 2018, we've evolved over the past six years into something far more than just a brand. From humble beginnings in a small home office to a thriving warehouse operation, our growth has been incredible. Soon, you’ll find us in jewellers across Australia and New Zealand. Click the button below to explore our journey and discover how it all began.

OUR STORY

"EVERYONE LOOKS AT YOUR WRIST AND IT REPRESENTS WHO YOU ARE, YOUR VALUES AND YOUR PERSONAL STYLE."

- KOBE BRYANT -